THE VLOG
Trip Back to Canada & Doing What We Resist
Finally made it! Seeing my sister Sharon after a 2-day ferry & drive made it all worthwhile. I recently made a momentous trip back to Vancouver Island. This trip was momentous for me because not only did I endure a 2-day overland drive across the crowded I5, and a...
The Wave of Quiet Quitting – And Why It Isn’t Effective
As we move into the autumn season, I always reflect on the past summer, and ups and downs, so I can make any necessary adjustments to make the most of the rest of this year. These past couple months have been busy ones - brimming with video production work, new...
A Rebirth (And My Birthday!🎂)
I hope you’ve been enjoying your summer. Here on the West Coast, it’s been hot hot hot - like 102F - which is almost 40C! As a Canadian, my brain still works on celsius, but I now know what a hot day is in fahrenheit! 🥵 Around this time 8 years ago, I had...
How to Use Video Storytelling to Drive Connection
Since March, I decided to experiment with how much I can continue to grow my business WITHOUT social media .. and the results? You might be surprised … but more on that later. 😉 I came to realize that what's most important in entrepreneurship (and life!) is listening...
Do You Feel Overwhelmed and Like You’re Never Getting Ahead in Business?
You're smart and you work hard, but sometimes it feels like that isn't enough. You can't find the time to squeeze in admin tasks or come up for air. Remember those days when you once had the spare time to read that book? Or simply learn the skill you've always been...
6 Tools to Get Your Business Organized
After working in the film industry for over two decades (where everything changes in a heartbeat but still needs to be done, like YESTERDAY 😋), I learned to become incredibly organized. When I'm looking at my business plans, I like to have a bird's eye view of...
6 Ways to Boost Sales Without Offering Discounts
Breaking news: Discounts should NEVER be something you do to boost your sales! As a premium brand, you should only be giving discounts to your clients and customers if you really WANT to, not because you think you HAVE to to generate income. If you're constantly...
Italy Part 3: Final Cuts
Last October, I traveled to Italy to capture my client, Roxanne Steed's, art & watercolor retreat in Tuscany (in case you missed this adventure you can catch up with part I and part 2!) For our client videos, I use an Archetype framework to define their brand,...
Hey. I’m Emmy!
Producer, Storyteller & Strategist. I help creative entrepreneurs turn their mess of ideas into a streamlined strategy and roadmap towards their dreams.
