How to Be Clear In Your Videos

We all want to be clear and concise when we’re speaking on camera. But why is it so much harder to actually do?

Getting comfortable in front of the camera is only half the battle. You need an on-camera plan, to deliver your message. Otherwise that confidence often just turns into a case of ramble-itis. And we do not want that.

In today’s video, I share a couple tips to fight the ramble monster so you can get your point across.

It starts with practice and having a plan.

Good old practice in front of the camera or the mirror will do wonders. It’s like learning any new skill. You can’t expect to land that Triple Salchow jump your first time on the ice, so be easy with yourself and know that delivering on camera takes practice too.

But you need to practice with a plan and it starts with preparing a script. Nothing too long and detailed, but you should outline the point of your video. Then, extract two or three KEY POINTS from your script. Get to know them. Memorize them if you can, or use cue cards. Practice a few runs. Then hit record and let the camera record you hitting those key points.

When you know exactly what points you need to deliver, it becomes much easier to stay on track and keep your videos concise.

You wanna know an extra juicy little trick? Try turning those points into questions. Imagine someone asking you those questions, and answer them like you would in a regular conversation. Our brains are much more used to answering than presenting.

Don’t worry about sometimes looking away from the camera, or using your hands to talk too much. These are all natural parts of human speech. When you deliver a concise message in conversational language with natural body expressions, it not only looks good to your audience, but it feels good to you.

And who doesn’t want to feel good?

So go on, get working on two or three key things (or even just one!) that you want to talk about it your video, and deliver it like you were talking to your friend.