Since March, I decided to experiment with how much I can continue to grow my business WITHOUT social media .. and the results? You might be surprised … but more on that later. 😉 I came to realize that what’s most important in entrepreneurship (and life!) is...
Breaking news: Discounts should NEVER be something you do to boost your sales! As a premium brand, you should only be giving discounts to your clients and customers if you really WANT to, not because you think you HAVE to to generate income. If you’re constantly...
Last October, I traveled to Italy to capture my client, Roxanne Steed’s, art & watercolor retreat in Tuscany (in case you missed this adventure you can catch up with part I and part 2!) For our client videos, I use an Archetype framework to define their...
Lately, I’ve been in a deep inquiry into this online marketing space. When I started this business 6+ years ago, I was freshly scrubbed and ready for a world of possibilities. Like most other aspiring entrepreneurs, I wanted a lifestyle of freedom where I could be my...
As we settle into a new year, I always reflect on the year before and think through the things that went well, and things we could’ve improved on. I realized that when I didn’t stay FORWARD THINKING, the business suffered as a result. In the video below, I...
Hey there freelancers and business owners! You may want to brace yourself. I’m about to say (type?) two very scary words: Scope. Creep. 😱 These are dreaded words for any service provider to hear, so why does it happen so much more often than it should? By the...
